Surf star shaping surfers
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Dave Brooks
Starring in surf film “Endless Summer” gave Robert August a chance to
shape his own destiny.
Now the 1960s surfing star wants to give others that chance, even
if it’s just to catch a few waves on the south side of the Pier.
August and Fallbrook businessman Bill Wade have teamed up to
create Surfboards By You, a new concept-company that allows surfers
to spend the day with a surf legend shaping their own dream board.
“People are a little star-struck when they first meet August,”
said Wade, who runs a wine-of-the-month club out of San Diego County.
“‘Endless Summer’ is such a classic movie with such a special place
in surf history.”
Surfboards By You is operated out of August’s board shop Spanners
on Sampson Lane in Huntington Beach, specializing in custom long
boards.
Many people don’t know what to expect when they show up at
August’s nondescript office -- often a spouse or loved-one sets the
experience for them and many arrive surprised, and sometimes awed, to
learn that they’re going to spend the day with August.
“It’s very much like a normal work day,” said August. “They show
up a 9 a.m. and we spend the next hours together.”
After going over the basics of board-shaping, August helps the
client determine what size and shape board he wants. August next
introduces the tools to board-shaping and supervises as the surfers
go to work on their dream boards.
“They go so slow that we can usually catch them before they mess
up,” August said. “It typically takes them about eight hours to do
what a professional shaper could do in an hour-and-a-half.”
When the shaping of the board is finally completed, August’s
professional team handles the sanding, lamination and airbrush
design. The entire day costs $1,500 and includes a gourmet lunch, a
video of the day and an autographed “Endless Summer” poster.
Sometimes Wade and August throw in a few beers at the end and a
little bull session about surfing.
“Plus, you get to walk away with your own custom board, designed
for your home break,” Wade said.
August said he was skeptical at first about the venture and did a
test run with Sam Flannery, son of Former San Diego Padres star Tim
Flannery.
“I could barely sleep the night before,” he said. “I was worried
that it wasn’t going to go well. That it would be boring.”
Instead the day was a hit and August and Wade have organized
dozens of other shaping workshops, with surfers from all over the
country flying into shape their boards.
For August, Surfboards By You is a chance to share his love for
the waves with other surfers. August was born in 1945 to legendary
beach personality Blackie August and was surfing by age 6.
August was class president at Huntington Beach High School and
developed a reputation as a top-notch long boarder. In 1966, he set
out with filmmaker Bruce Brown for an around-the-globe tour of exotic
locales, paddling into waves that had never before been surfed.
When August returned, he landed a job shaping boards at Jacob’s
Surf Shop in Hermosa Beach, before starting his own line eight years
later.
“Surfing has always been a chance for me to pursue my dreams,” he
said. “It hasn’t made me rich, but it’s given me a chance to spend my
life doing something I love.”
* DAVE BROOKS covers City Hall. He can be reached at (714)
966-4609 or by e-mail at [email protected].
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