Company Town

This chart tracks video sales--alternating weekly between an overall view of the market and profiles of individual segments. Sales data include mass merchandisers and retailers but not most discount outlets.

Theatrical: 73%

Children’s: 14%

Television: 3%

Exercise: 6%

Sports: 2%

Other: 2%

Children’s Video Vendors

Year-to-date share of the children’s non-theatrical video sales market through Sept. 12 and current top-selling theatrical videos:

Company: Warner Home Video*

Share: 21.0%

Current best-selling video: Scooby-Doo’s Greatest Mysteries

*

Company: Paramount Home Video

Share: 16.5%

Current best-selling video: Rugrats: Runaway Raptor

*

Company: Buena Vista

Share: 15.0%

Current best-selling video: Madeline: Lost in Paris

*

Company: Lyrick Studios

Share: 14.4%

Current best-selling video: Veggie Tales: Very Silly Songs

*

Company: Sony Music/Sony Wonder

Share: 9.3%

Current best-selling video: Adventures of Elmo in Grouchland

*

Company: Pioneer

Share: 9.1%

Current best-selling video: Pokemon: Psychic Surprise

*

Company: Fox

Share: 3.2%

Current best-selling video: Power Rangers: Lost Galaxy

*

Company: Universal Home Video

Market share: 2.5%

Current bestseller: Land Before Time VI

*

Company: Columbia

Market share: 2.1%

Current bestseller: Bear in the Big Blue House V3

*

Company: Anchor Bay

Market share: 1.8%

Current bestseller: Thomas: Cracky Bugs...

Market Leaders Sept. 6-12:

Top video vendors, in percentage of sales in all categories:

Warner Home Video*: 20.2%

Buena Vista: 13.9%

Universal: 10.8%

Columbia: 9.8%

Paramount Home Video: 8.0%

Fox: 7.1%

* Includes HBO, Tuner, New Line, PBS and Warner Vision

Source: VideoScan