This chart tracks video sales--alternating weekly between...
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This chart tracks video sales--alternating weekly between an overall view of the market and profiles of individual segments. Sales data include mass merchandisers and retailers but not most discount outlets.
Theatrical: 73%
Children’s: 14%
Television: 3%
Exercise: 7%
Sports: 1%
Other: 2%
Children’s Video Vendors
Year-to-date share of the children’s video sales market through March 14 and current top-selling children’s videos:
Company: Warner Home Video*
Share: 21.1%
Current best-selling video: Teletubbies Nursery Rhymes (PBS)
*
Company: Paramount Home Video
Share: 20.6%
Current best-selling video: Blue’s Clues ABC’s--123’s
*
Company: Disney
Share: 16.5%
Current best-selling video: Sing a Song With Pooh Bear
*
Company: Lyrick Studios
Share: 15.7%
Current best-selling video: Barney: What a World We Share
*
Company: Sony Music/Sony Wonder
Share: 9.3%
Current best-selling video: Sesame Street: Do the Alphabet
*
Company: Universal Home Video
Share: 4.3%
Current best-selling video: Land Before Time 6
*
Company: Fox
Share: 4.3%
Current best-selling video: Power Rangers in Space
*
Company: Columbia
Market share: 1.7%
Current bestseller: Baby Huey’s Great Easter Adventure
*
Company: Anchor Bay
Market share: 1.5%
Current bestseller: Cranky Bus & Other Thomas Tank Stories
*
Company: Artisan
Market share: 1.0%
Current bestseller: Here Comes Peter Cottontail
Market Leaders March 8-14:
Top video vendors, in percentage of sales in all categories:
Disney: 19.7%
Warner Home Video*: 16.1%
Fox: 10.7%
Universal Home Video: 8.6%
Paramount Home Video: 6.9%
Columbia: 6.0%
* Includes HBO, Tuner, New Line and Warner Vision
Source: VideoScan
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